Tear this advert to shreds.

Until there’s nothing left.

We’re proud to call ourselves one of the greenest clothing companies in the world, but sadly, even the best isn’t green enough. The bottom line is that anything manufactured is something polluted.

And the only way we can think to fix that is by manufacturing less, and recycling more.

So here’s our contribution. One sheet of Gore-Tex. 6 material patches. Enough to fix 1 tear, 4 rips, and 2 jagged holes. Save it, share it, but please don’t discard it.

If you need any more, find us on Tiwtter — we’ll donate free patches to anyone who asks. We don’t care if you never buy a Patagonia coat in your lifetime, as long as you give your existing ones a second chance.