The car we designed around a shopping bag.

It’s true. We had supermarket shopping bags flown to our factory when we designed the Honda Civic Hatchbacks. Measuring the bags helped us determine the size of the rear cargo area.

This may seem like a lot of fuss over a small detail. But at Honda we do everything that way. For all its simplicity, the Honda Civic has been planned with meticulous care.

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Admittedly, these are small conveniences. But add them all together and you have the kind of car that people have come to expect from Honda. A car devoted to simplicity and comfort.

So you see? It’s not by accident that four full-sized shopping bags are comfortable inside our hatch. Or that four full-sized people are comfortable inside our car.

Honda. We make it simple.