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- 26-JAN-2024 | Burger King’s Genius “More To Life” Corona Campaign
26-JAN-2024 | Burger King’s Genius “More To Life” Corona Campaign
Burger King’s Genius “More To Life” Corona Campaign
An awareness campaign that lifts the little guy. Every hashtag of #WhopperAndFriends spreads the BK brand.
Genius marketing play.
There’s more to life than the whopper.
There’s Bocamexa’s tacos, Loumi’s salads, Popote’s blanquette, Fufu’s ramens, La Pasta Tinto’s pastas, Oceanoza’s sushis… In short, there are specialities from thousands of restaurants that deserve to be as famous as the WHOPPER.
So, we decided to stop posting our burger pics and to make our Instagram account available to all of these restaurants. Until they can open again, they will be able to advertise here, for free.
Friends from the restauration industry, in order to benefit from this, post your signature dish on Instagram with #WhopperAndFriends.